Sugarbush Area Inns, Lodges, Bed & Breakfasts
View Inn, Waitsfield/Fayston, Vermont
Vermont Inns, Lodges, Bed & Breakfasts
Inns, Lodges, B&Bs Internet Marketing
Mad River Consulting and its colleagues have years of marketing and business experience in the Lodging Industry. Attendance at various conventions, trade shows and association meetings, and the development and promotion of websites has provided us with the knowledge of the best products, services and techniques for your business needs. We provide analysis and training as well on your specialized software and electronic data management programs.
You need not create all of your marketing on your own website. Your investment will be maximized if you place materials on your site that are not available elsewhere and that have already proven their value to clients and customers, as well as some information about your area so as to position yourself as an information provider and to give your website more "body" for search utility find-ability. Link to industry sites and to sites such as newspapers, chambers of commerce, and weather that provide additional information about your geographic area. Position your website as a tool from which your clients and prospects can find the information they want.
Don't forget to promote your site!! Today, this is more important than your bells and whistles. People want information quickly and easily. Provide it on (or from) your website, AND tell them through various promotional means what you have and where to find it!